Brad Bell
Brad Bell is a Real Estate Wealth Advisor with Coldwell Banker Global Luxury, representing buyers, sellers and investors throughout Silicon Valley. A Silicon Valley native, educated at Fremont High School and San Jose State University, he has built his career in the market he grew up in. Ranked in the top 1% of agents nationally and a recipient of the Coldwell Banker International President's Award, he advises clients on what is, for most of them, the largest position they will ever hold: when to buy, whether to move equity, and when the honest answer is not yet.
Where I work
Los Gatos, Saratoga, Campbell, Cupertino, Willow Glen and the rest of the South Bay. Most people here don't need another agent. They need someone who understands that a home in this market is the largest position they will ever hold, and who will talk about it that way: when to buy, whether the equity sitting in your current place should stay there or move, what a second property does to your position five years out, and when the honest answer is "not yet."
How I work
One long conversation beats ten short ones; most of the value I add happens well before anyone opens a listing app. A good share of my work is with investors, on distressed and off-market property, where the whole question is whether the numbers actually pencil. I'll tell you not to buy: if they don't work, they don't work, and I'd rather keep the relationship than close the deal. And I answer my own phone. 408-421-9448 rings me, not an assistant and not a call center.
How the work comes in
Almost every deal I close comes from a referral or a past client. Not a portal, not an ad, not a lead I bought. That isn't an accident of marketing budget, it's the whole strategy: I would rather have fifty people who would hand me their sister's phone number than five thousand strangers on a list. It also means the work has to be good enough to be worth repeating.
